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PCS News - December 2004

Pets Can Stay - Pet Plan Travel Card

Pets Can Stay Canada (PCS) and Pet Plan unveiled the new Pets Can Stay-Pet Plan Travel Card at the Calgary Pet Expo at the end of October, officially kicking off a new marketing campaign aimed at promoting travel with pets. The first of its kind, the PCS-Pet Plan Travel Card provides pet-toting cardbearers with a number of benefits, including accrual of PCS Travel Dollars through the purchase of Pet Plan “Cover For Life” pet health insurance policies, preferred rates at Pets Can Stay certified properties across Canada, and entry into regular cardholder giveaways and contests. An initial batch of 5000 travel cards was released at the Calgary Pet Expo, with additional card batches scheduled for upcoming pet events across Canada.

A 2001 survey by the American Animal Hospital Association publicized that nearly 65 percent of Americans travel with their pet, up from 58 percent in 1995. The demographics of travelling pets and their owners are also changing. “The luxury of accompanying one’s owner to a hotel is by no means restricted to the petite canine of the privileged traveller”, comments Carla Lewis, Pets Can Stay’s General Manager. “Not only do the majority of our certified properties fall within the 2 to 3 ˝ Star/Diamond rating range, but over 46% accept cats and other types of pets, while over 74% accept pets of all sizes”.

Tied in with the growing number of North American travellers opting to bring their pets with them on trips, the PCS-Pet Plan initiative will reach the more than 25,000 Pet Plan policy holders across Canada, as well as the general public via newsletters, website promotions and the new Travel Cards.

Click here for more information on how to get your Pets Can Stay - Pet Plan Travel Card.

 
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